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María DeCastro Blake 
NJHRIC Corporate Partnership Award
2008 Recipient

Verizon

Verizon has consistently been among Americaís top-ranked companies for diversity. Women and persons of color make up more than 60 percent of Verizon's workforce, which serves customers in some of the country's most diverse markets. Nine (9) percent of Verizonís national workforce and 19% of its New Jersey workforce is Hispanic, making it one of the best companies for Hispanics to work. In 2007, LATINA Style magazine recognized this trend and listed Verizon Communications as one of the top 13 companies among the "50 Best U.S. Companies for Latinas to Work." In 2008, Verizon was again ranked No. 1 among the Top 50 Companies for Diversity by Diversity Inc. Magazine.

Thirty-five (35) percent of the markets Verizon serves are multicultural. Two-thirds of the Hispanic population in the United States resides in four of Verizonís largest markets—New York, Florida, Texas, and California. That diversity is reflected in Verizonís marketing efforts as it seeks to communicate with its customers by speaking their languages and participating in their social and cultural celebrations. This is one of the reasons why the company invests in multilingual centers that provide services in the Spanish language to Hispanics throughout the United States. The largest Verizon Hispanic language call center on the East Coast is located in Newark, New Jersey.

The company also invests in Hispanic communities through the Verizon Foundation, the companyís philanthropic arm. In 2007, the Verizon Foundation awarded grants totaling $34 million—more than half of its $70 million budget—to over 15,100 organizations serving diverse communities. Hispanic organizations nationwide received $13.2 million in grants. In New Jersey, Verizon has over the years provided foundation grants to Hispanic community-based organizations such as Aspira, La Casa de Don Pedro, El Club del Barrio, Puerto Rican Action Board and the New Jersey Hispanic Research & Information Center at the Newark Public Library, among others.

In 2007 alone, Verizon spent more than $3 billion in companies owned and managed by minorities, women, persons with disabilities, and Vietnam-era service-disabled veterans (MWDVBE) and another $48 million dollars in Hispanic-owned companies in New Jersey.

 

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